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Accelerating the Open Metaverse_

Outlier Ventures
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Senior Marketing Executive

Auki Labs

Auki Labs

Marketing & Communications
hong kong · Hong Kong
Posted on Wednesday, April 17, 2024

Auki Labs is a venture-funded spatial computing startup that’s building the fundamental building blocks of the future AR metaverse, and a new positioning protocol to help every device and person find their place in the world. Literally.

The multi-disciplinary engineering team at Auki Labs is building a platform that enables the world’s first truly social AR experiences, with cross-app interoperability, instant calibration and multipeer positioning. We believe this AR interoperability layer is a crucial building block of the spatial canvas of the future metaverse.

Key responsibilities:

  • Marketing Strategy Development: Contribute to the development of marketing strategies aligned with overall business objectives. Conduct market research, competitor analysis, and customer insights to identify target segments and opportunities.
  • Campaign Planning and Execution: Develop integrated marketing campaigns across various channels (online and offline). Create campaign briefs, including target audience, key messages, and creative direction. Coordinate and oversee the execution of marketing campaigns, ensuring timely delivery and alignment with brand guidelines.
  • Event Management: Organize and manage events, such as conferences, trade shows, product launches, seminars and webinars.
  • Digital Marketing: Manage and optimize digital marketing initiatives, including website content, SEO, SEM, email marketing, and social media. Analyze digital marketing performance metrics, identify trends, and recommend strategies for improvement.
  • Marketing Collateral and Content Creation: Oversee the development of marketing collateral, such as brochures, presentations, sales materials, and product documentation.
  • Marketing Analytics and Reporting: Track and analyze marketing campaign performance, including ROI, lead generation, customer acquisition, and conversion rates.

Qualifications:

  • Bachelor's degree in Marketing, Business Administration, or a related field.
  • Proven track record of successfully executing marketing initiatives and achieving measurable results.
  • Strong strategic mindset with the ability to develop and execute marketing strategies aligned with business objectives.
  • Demonstrated experience in analyzing market research, customer insights, and industry data to inform marketing decisions.
  • Proficiency in various digital marketing channels and tools, such as SEO, SEM, social media marketing, email marketing, and content marketing.
  • Experience in cross-functional collaboration and stakeholder management, working closely with teams such as sales, product, and design.
  • Experience in using marketing analytics tools to track, measure, and report on campaign effectiveness and ROI.
  • Excellent communication skills, both written and verba.
  • Ability to read and write Chinese.

To apply for this position, please send your CV and portfolio to agnes@aukilabs.com.

We are an equal opportunity employer and welcome applications from all qualified candidates. Information provided will be treated in strict confidence and will only be used for recruitment-related purposes. Information of unsuccessful candidates will be destroyed within six months.